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AKQA

Campaign Manager - Programmatic

AKQA

  •  Expira 18/02/2018
  •  San Salvador, El Salvador
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Detalle de la Oferta

Área de la Empresa Publicidad Marketing RRPP
Cargo Solicitado Ejecutiv@ de Cuentas de Agencia de Publicidad
Puestos Vacantes 1
Tipo de Contratación Tiempo completo
Nivel de Experiencia De uno a tres años
Género Indiferente
Edad 26 / 35
Salario máximo (USD)
Salario minimo (USD)
Vehículo Indiferente
País El Salvador
Departamento San Salvador

Descripción de la Oferta

AKQA is one of the world’s most influential creative and technology companies. A recognized pioneer and innovator, AKQA provides strategy, creative, media and technology solutions to the world’s leading marketers including Audi, Clorox, Gap, Old Navy, Intuit, Heineken, Olympus, Ferrari, Visa, Nike, Fiat, and Xbox 360. AKQA has more than 1,800 employees in Amsterdam, Berlin, London, New York, Paris, Portland, San Francisco, San Salvador, Shanghai, Tokyo, Brazil and Washington DC.

AKQA's objective has never been to be "bigger" than anyone else. Just better. Whether it's the ideas we generate or our world-class implementations, this objective makes us focus on what's important: the quality of our solutions. We want the best talent of the most rewarding and challenging jobs anywhere.

The AKQA Trading Desk is a rapidly growing discipline at AKQA. Our mission is to provide our clients with the best of breed technology, inventory, data, service, and strategy for programmatic media. We believe in radical transparency, maximized media efficacy, and leaning into the future state of digital media.

Campaign Managers are responsible for the day to day management of programmatic campaigns, meeting performance goals, and exceeding client expectations. This includes programmatic display media, video, mobile and social campaigns. An ideal candidate is data-driven, detailed oriented, and a self-starter who is excited to work in a rapidly changing industry.


Campaign Responsibilities
• End to end execution of programmatic buys: understand business objectives and provide strategic recommendations as well as campaign set up, QA, analysis, and optimization
• Manage strategic and tactical planning activities.
• Understand the client's goals and represent the client's interests to internal teams.
• Set realistic expectations for deliverables and make every effort to exceed them, providing quality work in a timely manner.
• Recommend an appropriate mix of strategies and tactics within programmatic media to help drive brand awareness, engagement, and conversions to support client’s overall goals.
• Set up and optimize paid media campaigns, leveraging industry- standard campaign management tools.
• Deliver weekly, monthly and quarterly results to clients analyzing campaigns and performance to derive key insights on online
customer trends and behavior.

Team Contributions
• Create POVs and share insights to industry trends and key industry happenings.
• Develop and maintain working relationships with vendor partners as required.


Desired Skills & Experience
• Degree in economics, mathematics, computer science, business, or related preferred.
• 1-2 years of experience managing programmatic media or search campaigns.
• Analytical ability to digest data, build reports, and derive tactical and strategic insights.
• Fundamental knowledge of Microsoft Excel (including operations such as v-lookup, functions, pivot tables, etc.).
• Familiarity with the DSP and ad tech landscape.
• Familiarity with ad serving, tracking, and attribution technologies.
• Ability to work independently and in a team environment while handling multiple tasks with shifting priorities.

Platform Experience
• Familiarity with DSP Self Service Platforms (DoubleClick Bid Manager, TheTradeDesk, Amazon Advertising Platform, etc.)
• Familiarity with Social Platforms (Facebook, Twitter, Linkedin)
• Familiarity with DMP Platforms (Krux, Adobe Audience Manager, Google Audience Center, etc.)
• Familiarity with SEM Platforms (AdWords, Bing Ads, DoubleClick Search, etc.) relevant

Experiencia Requerida

Analista de Mercadeo | Investigación de Mercados
(Opcional)
Ejecutiv@ de Cuentas de Agencia de Publicidad
(Opcional)

Educación Superior

Adm. de Empresas | Ing. Comercial
(Opcional)
Universidad Completa | Graduado
Marketing | Mercadotecnia
(Opcional)
Universidad Completa | Graduado
Publicidad
(Opcional)
Universidad Completa | Graduado
Economía
(Opcional)
Universidad Completa | Graduado
Matemáticas
(Opcional)
Universidad Completa | Graduado

Lenguajes

Inglés
Requerido
Avanzado
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