Detalle de la Oferta

Descripción de la Oferta

GENERAL DESCRIPTION OF POSITION 

We are looking for a Brand Manager responsible for adapting a brand strategy for a company's target market. As the 'brand guardian', brand managers maintain brand integrity across all company marketing initiatives and communications and may manage a portfolio of products. 

ESSENTIAL DUTIES AND RESPONSIBILITIES  

• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term 
• Planning and execution of all communications and media actions on all channels, including online and social media 
• Assisting with product development, pricing and new product launches as well as developing new business opportunities 
• Creating and managing promotional collateral to establish and maintain product branding 
• Managing the budget for advertising and promotional items 
• Competitor and customer insights analysis 
• Analysis of sales forecasts and relevant financials and reporting on product sales 

REQUIREMENTS

• Bachelor’s Degree in marketing & advertising or related field of studies  
• 3-5 Years prior similar job experience (DESIRABLE)  
• Native or High proficiency in written and spoken English (A MUST)  
• Prior marketing and advertising working experience (DESIRABLE) 
• Solid understanding of using and administering LinkedIn platform  
• Familiarity with email marketing platforms (Salesforce Marketing Cloud, Mailchimp, etc.) IDEAL 
• A strong understanding of WordPress (DESIRABLE but not a must)  
• Knowledge of marketing tactics and email best practices 
• Basic computer knowledge of all Microsoft Office applications 
• Experience with building marketing performance reports  
• Basic graphic design skills (IDEAL)  

QUALIFICATIONS 

• Strong creative thinking skills / vision
• Analytical skills and ability to turn data into reports
• Relationship management
• Receptive to feedback
• Keen eye for detail
• Must be able to understand short and long-term business objectives
• Excellent time management skills
• Work well in fast paced team-oriented environment